NATIONAL SHOP BLACK WEEK
NOVEMBER 12 - 18 2023
My Why!
"I'm a Trendsetter on a mission to unite 1 Million like-minded individuals who have the "if it is to be it's up to me spirit." Together, we're dedicated to making a lasting economic impact on Black America." -
- Sharon S. Gordon , CEO Founder,
Urban Trendsetters , LLC
THE VISION
National Shop Black Week envisions a world where all communities and cultures unite to celebrate and uplift Black-Owned Businesses, fostering economic empowerment, diversity, inclusion and equity for the entire community!
THE GOAL
Our goal for National Shop Black Week is to encourage 5 million consumers to actively support and shop with Black-Owned Businesses.
The ask is to spend a minimum of $100 each, while inspiring 5000 businesses and medium-to-large-sized corporations to invest at least $500.
Together, our goal is to generate over $500 million during National Shop Black Week.
Together we can make a significant economic impact in our local communities while advancing the cause of economic equity.
Do your part of this historical movement.
Be recognized as 1 in a Million!
THE IMPACT
EACH ONE REACH 5!
WHAT THIS MOVEMENT COULD DO IN 1 - WEEK!
1 Million Trendsetters (consumers) register for the campaign and recruit 5 family and friends to do the same.
1 Million Trendsetters shared this with their workplace or place of business and 5,000 join the movement.
THE RESULTS
5 Million Consumers spend $100 and 5000 companies and corporations invest $500 with Black Owned Businesses we would generate $502,000,000.00 in ONE DAY!
NATIONAL SHOP BLACK WEEK MEMBER HIGHLIGHTS
BE A SPONSOR
Sponsors can be local small businesses, medium to large corporations, or non-profit organizations that provide financial support to help make NSBW a success. They contribute to the overall impact and visibility of the event.
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SPONSOR BENEFITS:
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Prominent brand exposure across NSBW marketing materials and platforms.
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Recognition as a key contributor to economic empowerment within Black communities.
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Opportunities to present to our vendors and consumers during the Shop Black Show and Expo.
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Participation in exclusive networking and partnership events.
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BE A PARTNER
Partnerships are open to media outlets, non-profit organizations, community and member organizations, and social media groups that align with NSBW's mission. Partners collaborate in promoting and expanding the reach of NSBW.
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PARTNER BENEFITS:
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Co-branding opportunites across NSBw promotional materials and platforms.
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Increased visibility and engagement with a diverse and engaged audience.
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Cross-promotion with NSBW to reach a wider audience.
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Access to resources and support for community outreach efforts.
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PRESENTERS
Presenters and Influencers have the opportunity to share their expertise and insights through speaking engagements, workshops, and webinars during the 1 Million 1 Tour and NSBW. They play a vital role in educating and inspiring participants and the community.
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BENEFITS:
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Showcase your knowledge and expertise to a captivated audience.
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Establish yourself as an industry leader and thought influencer.
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Expand your network and connect with fellow presenters, influencers, and participants.
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Share your products and services with our audience and attendees.
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Contribute to the educational aspect of NSBW by empowering attendees with valuable information.
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VENDORS/
EXHIBITORS
Vendors and Exhibitors are Black-Owned Businesses that participate in NSBW by showcasing their products and services. They have the opportunity to connect with potential customers, both online and in-person.
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BENEFITS:
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Direct exposure to a diverse and engaged consumer base.
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Access to multiple channels for product and service promotion.
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Opportunity to make sales and build brand recognition during NSBW and throughout the 1 Million 1 Trendsetters Vision and Voice Tour. Consumers can shop with you at your location, virtually in your booth and or via QR code during your interview on Shop Black TV.
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Keep 100% of your sales.
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Everyone Can Participate!
BE PART OF SOMETHING GREAT!
01
HOST A LOCAL NSBW POP-UP
02
HOST A NSBW WATCH PARTY
03
BE A LOCAL LAUNCH PARTNER
04
BE A UTS TV LOCATION PARTNER
